Choice-Based Appliance Service Plans
Utilities are seeking ways to reach customers and provide value-add products beyond traditional energy services. A large Midwestern utility offers a choice based service plan to their customers that covers appliances such as furnaces, stoves, water heaters, refrigerators, washers, freezers, dryers, and dishwashers. The plan is available to both homeowners and renters, covers all brands of commercial-grade, residential...